Wine Business March 2023

Press Release

The Vice Red Wine, MV, Napa Valley, "The Millennial" Released

A Multi-Vintage Red Blend That Uniquely Represents The Spirit of Napa Valley

by The Vice Napa Valley Wines

Mar 10, 2023

The Vice Napa Valley Wines is proud to announce the release of The Vice Red Wine, MV, Napa Valley, "The Millennial", a multi-vintage Napa Valley red blend that is sustainably crafted, exceptional and accessible.

The Vice Red Wine, MV, Napa Valley, "The Millennial" - Napa Valley ($29.00/750ml)

Made from 63% Petite Sirah of Mount Veder, 21% Malbec of Coombsville, 8% Primitivo of Oak Knoll, 7% Tempranillo of Carneros and 1% Charbono of Suisun Valley, "The Millennial" is a unique representation of the spirit of Napa Valley and its diverse AVAs.

"Millennials are the generation born from 1981 and 1996. Millennials are also the first generation that grew up in the Internet age and experienced a blend of all cultures on demand. This blend is crafted by a team of Millennials from mixed cultures for the modern global wine enthusiast." - Malek Amrani, The Vice Founder/Winemaker.

"The Millennial" boasts warm Lava cake aromas, bursting dark cacao, blueberry jam, ripe strawberry and vanilla. It is satin smooth on the palate, with flavors that perfectly match the latter nose, fading with shades of cinnamon, cardamom and sweet tobacco. It is satin smooth on the palate, with flavors that perfectly match the latter nose, fading with shades of cinnamon, cardamom and sweet tobacco.

The wine was aged between 12 to 32 months in French Oak Barrels (29% new), with ABV of 14.3%. 720 cases were produced, available via TheViceWine.com and distributors nationwide.